mCoach™ virtual Resource Center offers suite of customized on-demand resources for individualized coaching support

Online library of robust, integrated resources empowers sales managers to analyze, plan, and execute sales force coaching and development programs more efficiently and effectively

Wilmington, NC (October 12, 2015)–Proficient Learning, LLC, announces today the release of a robust Resource Center as an integral feature of its mCoach mobile enterprise application platform.

Connecting training resources and tools to the coaching interaction in a timely manner has historically been a challenge. The mCoach platform now provides a virtual solution to transform this challenge into an instantaneous and easy process. At the touch of a finger, the sales manager can select resources during the field ride to coach or help train a sales professional on a specific skill. The on-demand Resource Center provides a library of quality resources and tools that managers can use for professional growth and development of their sales professional during coaching sessions. With mCoach, these mobile resources are easily accessible and are compliant with overall organizational development guidelines.

“Proficient Learning uniquely understands the value that training can play as an integral component of the coaching process. We’ve structured mCoach to be able to incorporate not only our own in-house coaching resources, but also customized coaching resources that our clients currently use. It’s all about creating an exceptional coaching environment for our clients who want to engage and inspire their sales professionals to realize their full potential,” stated Pam Marinko, CEO, Proficient Learning, LLC. “Each client is different, so the portfolio of coaching tools that reside in their mCoach Resource Center is ultimately determined by their organization’s needs and resources.”

Summary data on actionable skills is generated through the platform to support the sales and training strategy. As a result, sales managers now possess the necessary business intelligence to make better and more informed decisions. In addition, they can select recommended coaching tools and training resources to meet the needs of their individual sales professionals. Popular coaching topics in the mCoach virtual Resource Center include strategic account planning, selling skills, identifying industry market trends, and business acumen. This online library of robust, integrated coaching resources covers many more topics that managers can easily access to effectively coach their sales professionals.

Additional features and benefits of mCoach are available at www.mymcoach.com. Information on advanced selling skills training from Proficient Learning is available at www.proficientlearning.com.

About mCoach

mCoach is a mobile coaching application designed to enhance the quality and effectiveness with which management interacts with and develops the selling skills of their sales professionals. mCoach is a scalable, interactive coaching tool that simplifies the coaching and development process and enables managers to rapidly identify sales performance opportunities.

About Proficient Learning, LLC

Since 2005, Proficient Learning has been creating customized sales performance and management training solutions that deliver sales results. As a leader in the pharmaceutical, biotech, and medical device industries, Proficient Learning has built a suite of Ready-to-Train™ solutions based on extensive experience in the classroom and in the field, as well as management development programs to drive improved sales force effectiveness.


For additional information on mCoach please contact:

Marcy Lantzy
VP, Innovation and New Product Development

Proficient Learning, LLC

Phone: 910.398.1220

marcy.lantzy@proficientlearning.com

Gary Marinko

VP, Business Development

Proficient Learning, LLC

Phone: 910.232.7598

gary.marinko@proficientlearning.com

mCoach launches enhanced Field Coaching Report capability increasing sales performance value and impact of coaching

Automated field coaching report (FCR) process with mCoach™ promotes more collaborative sales coaching dialogue between managers and sales professionals while driving improved sales performance

Wilmington, NC (September 1, 2015)–With the integration of simple, intuitive Field Coaching Reports and an automated FCR process into its mCoach application, Proficient Learning, LLC has introduced a paradigm shift in delivering more effective sales coaching practices. mCoach offers sales managers a FCR that’s not only easier to complete but provides robust development tools at their fingertips while in the field, on the phone, or preparing for a field ride.

Three key features of mCoach are designed to promote collaboration between sales management and sales professionals and to streamline, simplify, and enrich the FCR process:

·        The one touch evaluation slide bar enables the manager to easily and consistently evaluate their sales professionals’ selling skills throughout the day

·        The field ride observation section develops the manager’s ability to recognize and describe observable behavior to enhance coaching effectiveness

·        The automated coaching plan feature allows for easy selection of available development resources to accelerate skill improvement and training sales professionals

At any time throughout the process, the sales manager can dynamically view how the FCR is evolving and instantly share it via email or on the mCoach platform once it is completed. 

“The once-and-done FCR enhances the quality and effectiveness of sales managers. They can now spend their valuable time coaching and developing their sales professionals rather than handling administrative issues tied to historical FCR processes,” stated Marcy Lantzy VP, Innovation and New Product Development.

“Gone are the days of sales managers viewing FCRs as a ‘have-to’ exercise after each field ride. With mCoach, the FCR becomes a collaborative opportunity to improve the performance of each sales professional. The mobile application puts an array of valuable development tools at the manager’s fingertips. The ease and simplicity of mCoach increases quality time spent in the field which leads to increased sales performance,” continued Lantzy.

Additional features and benefits of mCoach and its Field Coaching Reports are available at www.mymcoach.com.

About mCoach

mCoach is a mobile coaching application designed to enhance the quality and effectiveness with which management interacts with and develops the selling skills of their sales professionals. mCoach is a scalable, interactive coaching tool that simplifies the coaching and development process and enables managers to rapidly identify sales performance opportunities. 

About Proficient Learning, LLC

Since 2005, Proficient Learning has been creating customized sales performance and management training solutions that deliver sales results. As a leader in the pharmaceutical, biotech, and medical device industries, Proficient Learning has built a suite of Ready-to-Train™ solutions based on extensive experience in the classroom and in the field, as well as management development programs to drive improved sales force effectiveness.

For additional information on mCoach please contact:

Marcy Lantzy
VP, Innovation and New Product Development
Proficient Learning, LLC
Phone: 910.509.0104
marcy.lantzy@proficientlearning.com

Gary Marinko
VP, Business Development
Proficient Learning, LLC
Phone: 910.232.7598
gary.marinko@proficientlearning.com

Data visualization enriches user value of mobile coaching application

The intuitive and interactive interface of mCoach^TM empowers sales management to analyze, plan, and execute sales force coaching and development programs more efficiently and effectively

Wilmington, NC (July 31, 2015)–Proficient Learning, LLC, announces the integration of robust data visualization capabilities into its mCoach application. The “visual data” aggregates historical performance at both the individual and team levels and combines it with previous coaching activity to deliver at-a-glance diagnostics. These visual tools enable sales managers to quickly prioritize conversations not only among individuals within the team, but around skills development as part of an overall coaching plan. The application offers sales managers an interactive and dynamic user experience with the ability to drill down to the individual performance level from several team-based diagnostics:

·        The Team Performance Bar provides the user QTD or YTD sales attainment and the number of field rides in the past 12 months

·        The Skill Diagnostics Window shows how a team is performing in each skill, a description of the skill, how many times the skill has been coached in the past 6 months, and the combined team average ratings by quarter

The benefit with visual and graphical representations of large quantities of information is virtual, on-demand business intelligence that can drive individualized coaching plans and improve sales performance.

 “We made every effort to design enhanced data visualization tools with features like color-coded ratings, bar charts, and trend lines for instant analysis of KPIs at both the team and individual level. Our goal was to create an application that’s not only quick and easy for the sales manager to use either in the field or remotely, but also aids in faster and better team performance analysis and prioritization. Visual data is integral to facilitating more relevant, useful, and timely feedback and coaching, all leading to higher-performing sales teams,” stated Gary Marinko, VP, Business Development.

About mCoach

mCoach is a mobile coaching application designed to enhance the quality and effectiveness with which management interacts with and develops the selling skills of their sales professionals. mCoach is a scalable, interactive coaching tool that simplifies the coaching and development process and enables managers to rapidly identify sales performance opportunities. 

About Proficient Learning, LLC

Since 2005, Proficient Learning has been creating customized sales performance and management training solutions that deliver sales results. As a leader in the pharmaceutical, biotech, and medical device industries, Proficient Learning has built a suite of Ready-to-Train™ solutions based on extensive experience in the classroom and in the field, as well as management development programs to drive improved sales force effectiveness. For more information visit www.proficientlearning.com.

For additional information on mCoach please contact:

Marcy Lantzy
VP, Innovation and New Product Development
Proficient Learning, LLC
Phone: 910.509.0104
marcy.lantzy@proficientlearning.com

Gary Marinko
VP, Business Development
Proficient Learning, LLC
Phone: 910.232.7598
gary.marinko@proficientlearning.com

Proficient Learning continues history of creating customer value with launch of cloud-based mobile coaching solution

Mobile application, mCoachTM, delivers increased sales performance and streamlines skill development of life sciences sales teams

Wilmington, NC (July 17, 2015)–Proficient Learning, LLC announces today the release of
mCoach, a mobile coaching application designed to enhance the quality and effectiveness with which management interacts with and develops the selling skills of their sales professionals. mCoach is a scalable, interactive coaching tool that provides a platform for managers to rapidly identify sales performance opportunities, and then simplifies the coaching and development process.

“We’re changing the way managers coach and develop their teams. This mobile platform puts many additional tools in the hands of sales managers in a way that is uniquely focused on increasing sales performance. mCoach is a natural extension of the sales and management training we’ve done for years and is designed to dramatically simplify the process for the managers. We’re especially excited about the integrated Field Coaching Reports. With mCoach, the FCRs become an opportunity for collaborative dialogue between the manager and sales representatives, rather than a “have-to” exercise after each field ride,” stated Marcy Lantzy, VP, Innovation and New Product Development for Proficient Learning.

About Proficient Learning, LLC

Since 2005, Proficient Learning has been creating customized sales performance and
management training solutions that deliver sales results. As a leader in the pharmaceutical,
biotech, and medical device industries, Proficient Learning has built a suite of Ready-to-Train™ solutions based on extensive experience in the classroom and in the field, as well as management development programs to drive improved sales force effectiveness. For more information visit www.proficientlearning.com.


For additional information on mCoach please contact:

Marcy Lantzy
VP, Innovation and New Product Development
Proficient Learning, LLC
Phone: 910.509.0104
marcy.lantzy@proficientlearning.com

Gary Marinko
VP, Business Development
Proficient Learning, LLC
Phone: 910.232.7598
gary.marinko@proficientlearning.com