Automated field
coaching report (FCR) process with mCoach™ promotes more collaborative sales coaching
dialogue between managers and sales professionals while driving improved sales
performance
Wilmington, NC (September 1, 2015)–With the
integration of simple, intuitive Field Coaching Reports and an automated FCR
process into its mCoach application, Proficient Learning, LLC has introduced a paradigm shift in delivering more effective sales coaching practices. mCoach offers sales
managers a FCR that’s not only easier to complete but provides robust
development tools at their fingertips while in the field, on the phone, or
preparing for a field ride.
Three key features of mCoach are designed to promote
collaboration between sales management and sales professionals and to
streamline, simplify, and enrich the FCR process:
·
The
one touch evaluation slide bar enables the manager to easily and consistently
evaluate their sales professionals’ selling skills throughout the day
·
The
field ride observation section
develops the manager’s ability to recognize and describe observable behavior to
enhance coaching effectiveness
·
The
automated coaching plan feature allows for easy selection of available development
resources to accelerate skill improvement and training sales professionals
At
any time throughout the process, the sales manager can dynamically view how the
FCR is evolving and instantly share it via email or on the mCoach platform once
it is completed.
“The once-and-done FCR enhances the quality and
effectiveness of sales managers. They can now spend their valuable time
coaching and developing their sales professionals rather than handling
administrative issues tied to historical FCR processes,” stated Marcy Lantzy VP, Innovation and New Product
Development.
“Gone
are the days of sales managers viewing FCRs as a ‘have-to’ exercise after each
field ride. With mCoach, the FCR becomes a collaborative opportunity to improve
the performance of each sales professional. The mobile application puts an
array of valuable development tools at the manager’s fingertips. The ease and
simplicity of mCoach increases quality time spent in the field which leads to
increased sales performance,” continued Lantzy.
Additional features
and benefits of mCoach and its Field Coaching Reports are available at www.mymcoach.com.
About
mCoach
mCoach is a mobile
coaching application designed to enhance the quality and effectiveness with
which management interacts with and develops the selling skills of their sales
professionals. mCoach is a scalable, interactive coaching tool that simplifies
the coaching and development process and enables managers to rapidly identify
sales performance opportunities.
About
Proficient Learning, LLC
Since 2005, Proficient Learning has been creating
customized sales performance and management training solutions that deliver
sales results. As a leader in the pharmaceutical, biotech, and medical device
industries, Proficient Learning has built a suite of Ready-to-Train™ solutions based
on extensive experience in the classroom and in the field, as well as
management development programs to drive improved sales force effectiveness.
For additional information on mCoach please contact:
Marcy Lantzy
VP, Innovation and New Product Development
Proficient Learning, LLC
Phone: 910.509.0104
marcy.lantzy@proficientlearning.com
Gary Marinko
VP, Business Development
Proficient Learning, LLC
Phone: 910.232.7598
gary.marinko@proficientlearning.com
